This Privacy Policy describes how Yia Strategy Group ("Yia", "we", "us") collects, uses, and shares personal information when you visit yiafirm.com, book a meeting, purchase our products, or otherwise interact with us. By using the site, you acknowledge the practices described here.
Information we collect
Information you provide.
- Contact details such as your name, email address, company, and role when you email us or book a session.
- Anything you choose to share with us in messages, meetings, or project materials.
Purchase information.
- Payments are processed by Stripe. We receive your name, email address, billing country, order details, and payment status. We never receive or store your full card number.
Information collected automatically.
- Our hosting and security provider (Cloudflare) processes technical data such as IP address, browser and device type, pages requested, and timestamps in order to deliver the site, prevent abuse, and keep it secure.
How we use your information
- To respond to inquiries and hold the meetings you book.
- To process purchases, deliver digital products, and verify access to paid downloads.
- To provide consulting and implementation services you engage us for.
- To send transactional messages, such as receipts and delivery or scheduling information.
- To operate, maintain, secure, and improve the site.
- To comply with legal, tax, and accounting obligations and to enforce our Terms of Service.
Where the law requires a legal basis for processing (for example, in the EEA or UK), we rely on performance of a contract, our legitimate interests in running and securing our business, compliance with legal obligations, and, where applicable, your consent.
How we share information
We do not sell your personal information or share it for cross-context behavioral advertising. We share it only:
- With service providers who process it on our behalf under contract: Stripe (payments), Google (calendar booking and email), and Cloudflare (hosting, storage, and security).
- For legal reasons, when required by law or to protect our rights, users, or the public.
- In a business transfer, such as a merger or acquisition, subject to this policy's protections.
- With your consent or at your direction.
Cookies and similar technologies
We do not use advertising or analytics cookies. Cloudflare may set strictly necessary cookies for security and performance. The embedded Google booking calendar and Stripe checkout may set their own cookies, governed by their respective privacy policies.
Data retention
We keep personal information only as long as needed for the purposes described above. Purchase and billing records are kept as long as required for tax and accounting purposes. Correspondence and client records are kept for the duration of our relationship and a reasonable period after.
Security
We use reasonable technical and organizational safeguards, including encrypted connections, access controls, and private storage for paid materials. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
Your rights and choices
Depending on where you live, you may have the right to access, correct, delete, or receive a copy of your personal information, to object to or restrict certain processing, and to withdraw consent. California residents have the right to know, delete, and correct their information and not to be discriminated against for exercising these rights. To make a request, email us at [email protected]. We may need to verify your identity before responding. You may also lodge a complaint with your local data protection authority.
International transfers
We are based in the United States, and our service providers may process information in the United States and other countries. Where required, we rely on appropriate safeguards for these transfers.
Children
Our site and services are intended for businesses and adults. We do not knowingly collect personal information from children under 16. If you believe a child has provided us information, contact us and we will delete it.
Changes to this policy
We may update this policy from time to time. We will post the updated version here and revise the "Last updated" date above.
Contact us
Questions or requests about this policy: [email protected].